Meta Ads Mastery Course
Our Meta Ads Mastery course is designed to help you create profitable ad campaigns with precision targeting and AI-powered optimization. From audience research to scaling winning ads, you’ll learn proven strategies through hands-on projects and real-life case studies. Stay ahead with the latest industry trends, boost ROI with data-driven techniques, and gain the confidence to manage high-budget campaigns. With practical, career-focused training, you’ll be ready to drive results from day one.
1 Month
.Duration
Virtual Live
Classes
100% Job
Assurance
Languages
English | Hindi
Get Certifications From
Course Highlights
Hands-on Ad Campaigns
Run live Facebook & Instagram ads, test strategies, and optimize for maximum ROI after each module
AI-Powered Marketing
Leverage Meta’s AI tools for targeting, bidding, and creative optimization to drive better results
Portfolio & Career Prep
Build a portfolio of successful ad campaigns and gain confidence for interviews in top digital marketing roles.
Exclusive Resources & Certification
Get access to premium ad templates, growth strategies, and earn industry-recognized certification.
Master these Tools
Skills Covered
Audience Targeting & Segmentation
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Ad Creative Development
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Budgeting & Bidding Strategies
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Competitor Research with Ad Library
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Campaign Creation & Management
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A/B Testing & Optimization
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Course Curriculum
The Meta Ads Mastery Course covers 8+ in-depth modules on Facebook & Instagram Ads, Audience Targeting, Pixel & Conversion Tracking, Creative Optimization, Budgeting, A/B Testing, and Advanced Ad Strategies. Gain hands-on experience through live ad campaigns, real-world case studies, and expert mentorship
Module 1: Introduction to Meta Ads
- Overview of Facebook and Instagram advertising.
- Understanding the Facebook Ads Manager.
- Ad account setup and campaign structure.
Module 2: Creating Impactful Campaigns
- Types of campaigns: Traffic, Sales, Awareness, and Engagement.
- Choosing the right campaign objectives.
- Setting SMART goals for ad performance.
Module 3: Audience Creation
- Defining custom audiences and saved audiences., and Engagement.
- Leveraging lookalike audiences.
- Retargeting strategies for warm leads.
Module 4: AI-Powered Campaigns
- Using AI Advantage+ campaigns.
- AI-driven placements and dynamic creatives.
- Automating audience and ad optimizations with AI.
Module 5: Building Impactful Creatives
- Designing ad creatives for engagement and conversions.
- Writing persuasive ad copy and CTAs.
- Using Canva and AI tools for ad design.
Module 6: A/B Testing and Performance Optimization
- Creating variations for testing ads.
- Analyzing test results to identify winning campaigns.
- Optimizing campaigns for ROAS (Return on Ad Spend).
Module 7: Understanding Ad Metrics
- CTR, CPC, CPM, and other essential metrics.
- Tracking and analyzing campaign performance.
- Adjusting campaigns based on real-time data.
Module 8: Budget Optimization
- Setting daily and lifetime budgets.
- Allocating budgets across campaigns for maximum ROI.
- Scaling winning campaigns effectively.
Module 9: Advanced Targeting Strategies
- Custom Audiences & Lookalike Audiences
- Retargeting strategies for abandoned carts & leads.
- Geo-targeting and interest-based targeting..
Module 10: Commerce & Sales Integration
- Running ads for e-commerce stores
- Dynamic Product Ads (DPA) setup.
- Catalog integration with Meta Ads..
Module 11: Compliance & Policy Mastery
- Meta Ads policies and approval hacks
- Avoiding ad disapprovals and bans.
- Ethical & compliant advertising practices.
Module 12: Freelancing & Career Building with Meta Ads
- Building a Meta Ads portfolio
- Client acquisition strategies
- Scaling as a freelancer or agency
About Meta Ads Mastery Course
About Meta Ads Mastery
Our Meta Ads Mastery course is designed to help you harness the full potential of Facebook & Instagram Ads. You’ll learn advanced targeting, campaign optimization, creative strategies, analytics, and AI-driven ad management — giving you the power to scale businesses, grow brands, or launch successful freelancing careers.
✅ Practical Learning Experience
Work on live ad campaigns, A/B testing, and real-world case studies to build hands-on expertise and a portfolio that proves your ability to drive measurable results.
✅ Expert Guidance & Career Support
Learn directly from certified Meta Ads experts, get career guidance, and earn a recognized certification to showcase your skills to employers or clients.
✅ For Everyone Ready to Grow
Whether you’re a student, marketer, freelancer, or entrepreneur, this course will help you master the ad strategies top-performing brands use to reach the right audience and maximize ROI.
👥 Who Should Enroll?
✔ Students & graduates aiming to build a career in paid advertising
✔ Working professionals looking to upskill in Meta Ads & performance marketing
✔ Entrepreneurs & business owners who want to scale their brand through paid campaigns
Career Opportunities After the Course
List potential roles students can pursue after completing the course, such as
- Meta Ads Specialist
- Performance Marketing Analyst
- Social Media Advertising Strategist
- PPC Specialist (Meta & Google Ads)
- Digital Marketing Executive (Paid Ads)
- Campaign Manager (Meta Ads)
- Media Buying Intern
Become a Meta Ads expert and secure your future with our 100% job assurance program
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Alumni's Testimonies
Before joining, I only knew the basics of social media. Thanks to HITMI’s Meta Ads practical sessions, I now run successful e-commerce ad campaigns and doubled sales for my clients
Krish Amit Desai
The Meta Ads training at HITMI gave me real-world exposure. From setting up my first campaign to optimizing for ROI, I gained confidence. Today, I’m a Digital Marketing Executive handling ad budgets worth lakhs
Maroo Yashvi Yatish
HITMI’s practical training made me industry-ready. I learned to create, scale, and optimize Meta Ads effectively. Today, I manage e-commerce campaigns generating consistent ROI for my company
MAndar Moore
Paid Media Executive
Frequently Asked Questions
This course is designed to help learners master Meta (Facebook & Instagram) advertising, equipping them with the skills to create, manage, and optimize paid ad campaigns for maximum reach and ROI.
It is ideal for students, business owners, digital marketers, and freelancers who want to gain hands-on experience in running result-driven Meta ad campaigns.
The course runs for 1 month, combining live sessions, case studies, and practical assignments focused on real-time ad performance.
The total course fee is ₹5,000, which includes live classes, study materials, and certification upon completion.
You’ll learn how to set up Meta Business Manager, define audience targeting, create effective ad creatives, manage budgets, and analyze campaign performance using Meta Ads Manager.
No prior advertising experience is needed. The course starts from basic setup and gradually progresses to advanced ad strategy, retargeting, and analytics.
You’ll get to work on live ad campaigns, gaining real-world experience in planning and executing professional digital ad strategies.
After successful completion, you’ll receive an industry-recognized Meta Ads Certification from HITMI, validating your skills in social media advertising.
We provide career and freelancing support, helping you build ad portfolios and connect with digital marketing opportunities.
Enrollment can be done online through our official website or by visiting our HITMI training center for detailed guidance on registration and batch schedules.